Showing posts with label sales. Show all posts
Showing posts with label sales. Show all posts
Thursday, May 18, 2017
Big Data A Great Boon to Chief Manager to Boost Sales
Big Data A Great Boon to Chief Manager to Boost Sales
Big Data has created a lot of hype in tech market. What creates Big Data? Big Data is actually a large pool of structured, semi-structured and unstructured information available via social media, CRM solutions, websites, news feeds etc.
By using cutting-edge tools to make right sense of Big Data, chief managers can give a significant boost to their business. Big Data equips managers with understanding of customer behavior and ability to take informed business decisions.
Once it is known that a particular person has searched for a product that your company offers, the person becomes a prospective customer for your business. The prospective customer can be easily approached using retargeting and remarketing strategies, which increases conversion chances by many folds.
Many big firms have begun to invest in Big Data Solutions to take their businesses to new heights. So far, IBM and Cloudera have dominated the market as top Big Data Solution providers.
A big lot of leads is of no use until there is clarity over which customers are interested and likely to buy your products. Lack of Big Data often creates a situation wherein managers target a lot of customers with products that many do not want to buy, a big factor in low conversion rates. With Big Data, it’s easy to separate prospective customers from long list of leads. After genuine prospects are reached via phone, mails, social channels etc., chances become high for them to make a purchase a product they previously failed to complete.
Please check out the infographics below for some cool Big Data Impacts on Sales.
By using cutting-edge tools to make right sense of Big Data, chief managers can give a significant boost to their business. Big Data equips managers with understanding of customer behavior and ability to take informed business decisions.
Once it is known that a particular person has searched for a product that your company offers, the person becomes a prospective customer for your business. The prospective customer can be easily approached using retargeting and remarketing strategies, which increases conversion chances by many folds.
Many big firms have begun to invest in Big Data Solutions to take their businesses to new heights. So far, IBM and Cloudera have dominated the market as top Big Data Solution providers.
A big lot of leads is of no use until there is clarity over which customers are interested and likely to buy your products. Lack of Big Data often creates a situation wherein managers target a lot of customers with products that many do not want to buy, a big factor in low conversion rates. With Big Data, it’s easy to separate prospective customers from long list of leads. After genuine prospects are reached via phone, mails, social channels etc., chances become high for them to make a purchase a product they previously failed to complete.
Please check out the infographics below for some cool Big Data Impacts on Sales.
Thanks to FindNerd, a social community for tech nerds and an online project management toolsplatform and an active collaborative network for tech nerds for providing such info-graphics.
Go to link for download
Tuesday, May 16, 2017
Ecommerce sales to touch 760 Crore in 2015 eMarketer India
Ecommerce sales to touch 760 Crore in 2015 eMarketer India
The country had seen retail ecommerce sales of $5.3 billion last year, as indicated by emarketer estimates of digital and block and-mortar retail sales far and wide.
Retail ecommerce sales, including all items requested over the Internet aside from travel, will grow 45.2 per cent to $760 crores in the not so distant future, it included.
ecommerce has taken India by a storm and can possibly grow further with the Indian government, firms and financial specialists attempting to gain by its ubiquity.
Last year saw huge financial specialists from India and abroad putting their cash on different e-business ventures, which got funds to the tune of $3 billion from people, organizations and private equity firms.
The industry players anticipate that the fund inflows will proceed with, or may be get stronger in 2015 too.
A report by consulting firm Technopak pegs the $2.3 billion e-tailing business sector to reach $32 billion by 2020.
An alternate report by consultancy firm Pwc and industry body Assocham recommends that ecommerce firms are relied upon to use up to USD 1.9 billion by 2017-2020 on base, logistics and warehousing.
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