Tuesday, April 18, 2017
SurveyMonkey collaborated with Pew and Westat
SurveyMonkey collaborated with Pew and Westat
The essential focus of the collaboration, Surveymonkey says, is to better see non-likelihood research and distinctive methods for gaging review quality.
"Were eager to be working in association with the countrys top research associations to help make a predictable set of measures and strategies," said Jon Cohen, Surveymonkey VP of Survey Research. "We plan to enhance understanding of this new era of sentiment research and propel the whole business."
"Having no particular framework for non-likelihood sampling is constraining the experiences market researchers and assumption surveyors can convey," said Mike Brick, a Westat Senior Statistician. "On the whole, we need to investigate the presumptions of the basic model and if, or how, corrections ought to be made to reevaluate quality in our industry."
Each of the associations will help data and staff time to the initiative. Surveymonkey will give access to its online panel.
Surveymonkey was the first of three beginning Google Capital investments, raising $800 million early last year in a round that included Google and others.
To know more about all, Visit Surveymonkey , Pew Research Center and WeStat
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